From ฿42,000
Analytics Foundation
A clean event plan and trustworthy measurement layer for teams that need to know what users actually do.
What is included →App analytics · Bangkok
See the signal inside the motion.
We turn scattered product data into a clear account of how people discover value, where they lose momentum, and what your team should examine next.
Our measureUseful before impressive.Every finding must support a decision.
Focused engagements
Analytics work with a practical edge.
Choose a defined study or establish a longer analytical rhythm. Each engagement begins with the decision your team needs to make—not a predetermined dashboard.
From ฿58,000
Funnel & Retention Study
Find where activation stalls, which habits predict retention, and where product decisions can have the greatest effect.
What is included →
From ฿35,000 / month
Analytics Partnership
Ongoing analytical support for product teams without a dedicated senior analyst.
What is included →Why ControlPoint
“A dashboard shows movement. Understanding shows where to place your next step.”
We work between product intent and measured behavior. That means auditing the data itself, asking sharper questions, and leaving your team with analysis it can explain and act on.
Explore our processField notes
Thinking for healthier product data.
12 August 2026 · 6 min read
The event taxonomy test: can your team explain every signal?
A practical way to remove noisy tracking and build an event language shared by product, growth, and engineering.
28 July 2026 · 5 min read
Retention is a behavior story, not a single percentage
How useful cohorts expose the moments and habits hidden behind a blended retention curve.
9 July 2026 · 7 min read
Before you run another experiment, check the measurement
Five checks that keep instrumentation gaps and sample-ratio problems from turning tests into false confidence.
A useful first conversation
What is the product question you cannot answer yet?
Tell us where confidence runs out. We will help you frame the analytical work required—whether or not that work ultimately needs us.
Share the question